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Goal: 30,000 Progress: 13,738
Sponsored by: The Hunger Site

Americans live in a time of unparalleled abundance. Every grocery store is filled with beautiful, flawless produce.

But did you know that perfection comes at a terrible cost?

According to endfoodwaste.org, retailers across the nation choose to throw away 26% of all produce in the United States is thrown away and therefore never eaten because it's "ugly." As a result, billions of pounds of edible food are thrown away while, at the same time, 48.1 million Americans are food insecure according to Feeding America.

Food that is thrown away simply because it does not meet a certain cosmetic standard is not only a waste of edible food. It's a waste of the resources, from water to fuel, it took to produce the food. As food decomposes in landfills, it releases methane, a potent greenhouse gas which contributes to global warming. A report from the U.N. Food and Agriculture Organization entitled "Food Wastage Footprint: Impacts on Natural Resources" stated global emissions from food waste in 2007 were estimated at 3.3 gigatons of CO2 equivalent.

Ugly produce, when wisely marketed as seen by the French supermarket chain Intermarché, can actually even raise grocery store revenues. But American consumers aren't even getting the chance to choose between beautiful produce and their slightly flawed but no less nutritious alternatives.

We can't keep wasting edible food like this. Hungry Americans and the environment both deserve better! Call on the top three grocery retailers in the United States; Wal-Mart, Kroeger, and Target; to change their policies on fruit and vegetable cosmetics and implement an Intermarché-inspired marketing campaign to help change the public's perception of "ugly" produce.

Sign Here






To the CEOs of Wal-Mart, Kroeger, and Target,

As the top three grocery retailers in the United States, I am writing to you to request that you do your part to end food waste in the nation by choosing to sell "ugly" produce in your stores.

According to endfoodwaste.org, retailers across the nation choose to throw away 26% of all produce in the United States is thrown away and therefore never eaten because it's "ugly." As a result, billions of edible food is thrown away while, at the same time, 48.1 million Americans are food insecure according to Feeding America.

Food that is thrown away simply because it does not meet a certain cosmetic standard is not only a waste of edible food. It's a waste of the resources, from water to fuel, it took to produce the food. As food decomposes in landfills, it releases methane, a potent greenhouse gas which contributes to global warming. A report from the U.N. Food and Agriculture Organization entitled "Food Wastage Footprint: Impacts on Natural Resources" stated global emissions from food waste in 2007 were estimated at 3.3 gigatons of CO2 equivalent.

The FDA has no power over deciding which food is sold or tossed, which is why I'm writing to you, imploring you to do something for hungry Americans and our environment.

While Americans are, indeed, conditioned to only wish to buy the most attractive produce, marketing campaigns like that seen by the French supermarket chain Intermarché have proved that wise marketing can drastically sway perceptions.

Please, do your part to end food waste by changing your policies on fruit and vegetable cosmetics and implement an Intermarché-inspired marketing campaign to help change the public's perception of "ugly" produce.

Thank you,

Petition Signatures


Apr 19, 2018 Andrea Giolli
Apr 19, 2018 Vii Wee Just gotta do it! Makes no sense not to.
Apr 19, 2018 Rose Hayes
Apr 18, 2018 (Name not displayed)
Apr 17, 2018 Juanita Bittle
Apr 17, 2018 Marie-Christine FOURCAUT
Apr 17, 2018 richard wupperman
Apr 17, 2018 Anne-Marie Henkes
Apr 13, 2018 LINDA FANCHER
Apr 13, 2018 (Name not displayed)
Apr 12, 2018 Tania D'Agostino
Apr 12, 2018 Dale Kasman NOTIFY ALL GROCERS & MARKETS. PEOPLE ARE STARVING. STOP WASTING ALL FOODS.
Apr 12, 2018 (Name not displayed) Feed the Poor people. Don't throw away good food. Thank you.
Apr 12, 2018 Fatima Raza
Apr 11, 2018 (Name not displayed)
Apr 10, 2018 Brian Reynolds
Apr 7, 2018 Lisa vasta
Apr 7, 2018 Rebecca Bailey
Apr 6, 2018 C. Mary Corrado
Apr 5, 2018 Sieglinda Preez
Apr 5, 2018 Pamela Sanseri
Apr 5, 2018 jon riendeau
Apr 5, 2018 (Name not displayed)
Apr 5, 2018 Elizabeth Dalzell
Apr 5, 2018 Susanne Warren
Apr 5, 2018 Fernando Pueblo
Apr 5, 2018 Daniel Kaula
Apr 5, 2018 Debbie Greene
Apr 5, 2018 Lori Nightingale
Apr 5, 2018 Helen Mann Waste in America is a true disgrace ... unethical and unfathomable. It's not just the environment that needs protection, people need feeding. Public attitudes to 'beautiful' verses 'ugly' food much change.
Apr 5, 2018 JoAnn Natarelli
Apr 5, 2018 Martha Griffith I understand that you can't store this food but you can donate it to local food banks and I'm sure they will come and pick it up. Hungry bellies don't care what fills them looks like.
Apr 5, 2018 Renee Fader
Apr 5, 2018 Elizabeth Komins
Apr 5, 2018 Marie-Jeanne Somville
Apr 5, 2018 Pamela Hunt
Apr 5, 2018 Albert Peiffer Even ugly food is good to eat.
Apr 5, 2018 Barbara Holbrook DONATE!! Do NOT trash FOOD!! SHAME ON YOU!!! There is ALWAYS SOMEONE WHO MAY NOT EAT UNLESS **YOU** SHARE.
Apr 5, 2018 Patty Gamblin Please, just don't throw away food that poor and homeless people can eat. You can still 'write it off'. PLEASE You CAN HELP FEED "OUR HUNGRY" PLEASE. Just have some extra bins in the back, etc. Thank You, Show Your Store CARES!!!
Apr 5, 2018 Nancy Heard
Apr 5, 2018 (Name not displayed)
Apr 5, 2018 (Name not displayed)
Apr 5, 2018 Stephen Wilde
Apr 5, 2018 Brad Miller
Apr 5, 2018 Jane Bucholtz
Apr 5, 2018 Barbara Tomlinson
Apr 5, 2018 Lisette Russell There is no need for our fellow human beings to go hungry. Would you want others to ignore you in your hunger, pain, and need? Thank you.
Apr 5, 2018 Kelly Pape Throwing away food that the hungry can eat, makes no sense.
Apr 5, 2018 Alexandra Lohman
Apr 5, 2018 (Name not displayed)

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